A graphic advertising image on a web site.

The term used for ads that appear usually on the top of the screen of a web page.  Usually will show up first when you load a page, and usually is flashy.  Sometimes additional window(s) will open up automatically leading you to full web pages for a particular product.  Clicking on this ad will usually open up at least one additional window to a we [..]

A “banner” is a graphic (or flash file) that is found on a website and is usually used to promote your own product or service, or someone else’s. If a website receives a lot of traffic, then other com [..]

advertising that appears on a website, usually as a banner across the top of a page that clicks the user through to the advertiser's website. Behaviour segmentation